PORTFOLIO: WORK OUTSIDE OF TTEC 

TEAKIHUT

A funky tea brand that focused primarily on powdered teas like Matcha and Pu-erh needed a fun brand that made them stand out over the loose-leaf teas brands on the market. Being a rebrand we needed to keep one key part of their old logo, the tiki hut icon. With that in mind we took the elements of the brand and went with a modern approach. Redesigning the icon and pairing it with custom illustrative elements made this powdered tea brand feel as organic as its competitors.